3M vs. Avery: Which Car Wrap Brand is Better?

When choosing a car wrap, two of the most reputable brands in the industry are 3M and Avery Dennison. Both offer high-quality vinyl wraps, but they have key differences that may influence your decision. Here’s a breakdown:

1. Durability & Longevity

• 3M Wrap Film Series 2080: Known for its exceptional durability, lasting up to 7 years with proper maintenance.

• Avery Supreme Wrapping Film: Slightly thinner than 3M but still highly durable, with an average lifespan of 5–7 years.

2. Ease of Application

• 3M: Features Controltac™ and Comply™ adhesive technology, making it easier to reposition during installation.

• Avery: Uses Easy Apply RS™ technology, which makes installation quicker and allows for bubble-free application.

3. Color & Finish Options

• 3M: Offers a wide variety of matte, satin, gloss, and textured finishes, including carbon fiber and brushed metal.

• Avery: Known for vibrant colors and unique specialty wraps, such as color-shifting iridescent films.

4. Cost Comparison

• 3M wraps tend to be slightly more expensive due to their superior durability and proprietary technology.

• Avery wraps are more budget-friendly while still maintaining high quality.

5. Warranty & Support

• 3M provides a 7-year warranty on most of their films when professionally installed.

• Avery offers a 5-year warranty, but many installers prefer its ease of use and finish quality.

Final Verdict If you prioritize durability and longevity, 3M may be the better choice. However, if you want easier installation and a wider range of vibrant color options, Avery Dennison is a strong contender. Both brands are industry leaders, so your decision should depend on your specific needs, budget, and preferred aesthetic.